Music City native Heather Byrd is the Executive Director of Branded Content for Taillight. With a background in journalism and creative communications, she has dedicated nearly two decades to covering and promoting the city of Nashville for major media outlets including Us Weekly, The Tennessean, Vevo, Access Hollywood, The Country Music Association, The Nashville Scene, Do615 and My Country Nation. 


In 2012 and 2013, Byrd served on the executive committee for Nashville Fashion Week, a city-wide celebration of Nashville’s thriving fashion and retail community and its vast array of creative talent. In 2014, she narrated and co-starred in A&E’s original docu-series, “Crazy Hearts: Nashville,” which followed a group of talented up-and-coming musicians in Music City as they balanced life, love and their pursuit of stardom, one gig at a time. In 2015, she was named one of Nashville's Most Influential Women by the Nashville Business Journal. And since 2013, she has worked with Nashville's Independent Radio Station, Lightning 100, to develop annual award-winning PR campaigns for Live On The Green, Nashville's most popular, outdoor concert series. 


For Taillight, Byrd creates and implements innovative campaigns for world-renowned companies like Coca-Cola, Kingsford, Walmart and more. From award-winning music videos featuring A-list artists to large-scale, complicated live events, clients trust and rely on Taillight to deliver quality content.

Email: Heather Byrd at Taillight.tv