Over the past year, as the world has struggled to remain socially distant, outdoor activities and live stream entertainment have risen to the top of everyone’s social to-do lists. Camping World was looking for a way to stay in touch with their customer base and this led to the Camping World Live Stream Concert Series. This 10-week concert series, produced by Taillight and Camping World, featured the biggest names in country music performing live concerts for millions of fans

It's no surprise that quarantined consumers practicing safe social distancing also want to be entertained. They want something to take their mind off of current events. We all do. And music artists still want to engage with their audiences. We’ve seen this through the increase in live streaming from celebrity social accounts. Because of this uptick, there’s a lot of opportunity for brands to partner with music artists to create content. That's where brands and artists can con