Darius Rucker, Lady Antebellum lend their voices to campaign
When Synchrony wanted to create a once-in-a-lifetime prize experience featuring country superstars Darius Rucker and Lady Antebellum, they turned to Taillight to bring the campaign to life via a livestream session and commercial spots. From surf lessons to spa treatments, Synchrony gave two people an exclusive experience tailored just for them all leading up to a VIP meet & greet and concert experience with their favorite artists.